Scale Your Social Media Like A Pro
Forget playing it safe (unless that’s your vibe); we’re here to push boundaries and catapult your business into social media success. Our social media agency in London always stays ahead of the game (& the trends), developing bespoke social media campaigns that resonate with your target audiences and generate results.
Why Work With A Social Media Advertising Agency, You Ask?
We’ll break it down for you. More than half of the world’s population is on social media—4.95 billion users spend an average of almost two and a half hours a day scrolling, swiping, watching, and liking.
Put simply, your audience is out there, and whether you’re starting from scratch, have a niche audience you’re struggling to engage, or you’re a big fish in a small pond, our social media advertising agency can create a strategy that works best for you.
Crafting Killer Social Campaigns
Have you ever heard of a little thing called brand voice?
If you don’t know – it’s time to get to know! A cohesive, cross-channel brand voice matters, whether it’s for organic posting or ads. Thankfully, our passionate team are experts at both. Crafting compelling messaging and creating captivating content work hand-in-hand alongside a finely tuned target audience so that you can hit those social media advertising goals.
The TGM Difference
We’re an industry-leading, hyper-proactive social media agency based in London (Shoreditch, if you want to get specific) that believes in open communication, reliability, and flexibility. We are proud to say we have produced many successful social media campaigns for our clients across various industries, from fashion and beauty to transport hire and food delivery services.
When you work with us, we have the same goal as you – to see success for your business, no matter what that looks like to you.
Our Social Successes
We’ll let our results do the talking.
Social Media Advertising Services That Work
Meta has the most diverse audience in the world, with around 3.5 billion active users across its platforms. With this audience size, it really is the land of infinite possibilities. We can guarantee your demographic (no matter how niche) is on Meta, and they’re just waiting for a business like yours to bring something new to the table. And we’re here to target those audiences for you, whoever they are and whatever industry you operate in.
The Meta Ad platform uses a highly effective targeting system to identify your target consumers, including their interests, ages and locations. This is highly valuable to small and medium businesses when advertising, as we can implement detailed targeting to fine-tune the perfect audience. This means your ads are seen by the right people at the right time for the best results.
As a leading social media agency in London, we can manage your Meta advertising strategy across every stage of the funnel as well as offer support with copy and creatives. Our creative specialists are on hand to create scroll-stopping graphics as well as short-form videos to engage users for your campaigns.
Say goodbye to boring ads… TikTok presents a unique opportunity for small businesses to connect with new audiences via short-form video content. As a social media advertising agency with experience building revenue-driving campaigns, we’re here to combine the right creatives with the right strategy that achieves the results you want.
Whether you’re launching a new business or taking your business to greater heights, a well-targeted TikTok advertising campaign can drive impressive results for both eCommerce and lead-gen businesses. And don’t worry, we can lend a hand with the content creation too!
Our Clients
We're proud to have worked with
Let’s Get Creative
Because Average Just Won't Cut It
Forget the cookie-cutter content—at The Good Marketer, we’re all about pushing the boundaries. We’re big believers that your social media marketing strategy is only as good as your content. Thankfully, our content team knows how to captivate audiences and keep them coming back over and over again. We’ve worked in various industries, creating compelling copy and aesthetic visuals that capitalise on your USPs and brand personality.
We combine our understanding of your brand and industry with what’s most important to your customers, creating a social media strategy that delivers results.
We aren’t just talking about visual content, either. Our social media advertising agency services extend across your entire account. We fine-tune your tone, style and visual presentation of everything from your ad copy to your landing pages.
Want To See Some Social Media Magic?
Video content gets more attention than all other social media creatives. Period. Why not use a social media agency in London that delivers outstanding results and tailored creative videos to scale your brand?
Our specialist videographers create eye-catching content that transforms your ads from ‘skippable’ to ‘scroll-stopping’. We want to make all your projects come to life.
But don’t just take our word for it; here’s some of our social media work.
Frequently Asked Questions
Social media is a powerful marketing tool for businesses of all sizes to reach prospects and customers. People discover, learn about, follow, and shop from brands on social media, so if you haven’t got a digital presence on platforms like Instagram, Facebook or TikTok, you may be missing out on reaching a wider audience and placing yourself above the competition.
Some of the benefits of Social Media marketing include:
- Adds a human touch to your business
- Helps to drive more traffic
- Generate leads and customers
- Increase brand awareness
- Helps to build relationships
With so many different social media platforms out there, it can get a little overwhelming to know you’ve picked the right channels for your business. When it comes to selecting the right platforms for you, your audience is absolutely the most important factor to consider. It’s not about the most popular channel or the most trendy at the time, it’s about where your specific audience sits. Another important thing to consider is, what are your competitors doing? By doing so, you’re able to see what works and what doesn’t, learning from their mistakes and filling in the potential gaps. If you pair this research with your own business goals, you’ll be able to successfully utilise social media and all its benefits for your brand.
Social media marketing typically includes a wide range of components to effectively promote your business. Here’s what’s included in our social media package:
- Audience Research: This involves identifying and understanding your target audience, including their demographics, interests, and online behaviour, to create the ultimate tailored social media campaigns.
- Copywriting & Messaging: Crafting a compelling message that resonates with your audience and encourages them to engage yet remains authentic to your business can be challenging. Our team of experts can help to ensure your copy is always relevant and valuable, and an accurate representation of your business.
- Content Creation: This includes, but is not limited to, designing eye-catching graphics, videos, and other creative assets to align with the brand’s messaging and campaign objectives.
- Conversion Rate Optimisation: Our team will focus on improving the effectiveness of your campaigns through profile and content optimisation, improving conversions and the overall engagement rate.
- Monthly Reports: We provide regular reports that summarise the performance of your social media campaigns – including reviewing and analysing key metrics, such as reach, engagement and conversions, to ensure your social media platforms are continuously performing the best they can and stay relevant with the ever-changing social media space.
- Regular Meetings: We conduct regular meetings to check in with our clients to discuss campaign performance, review results and plan for future strategies. These meetings ensure a continued alignment with the client’s goals and objectives.
Yes. With the help of social media marketing, you can connect with potential leads interested in your business, deliver tailored content, and create relationships that nurture followers towards converting them to customers. It’s your ticket to a wider audience and, therefore, more eyes on your offerings. To put it simply, it’s hands down the best way to reach a targeted audience who is either already engaged with you or ticks all the boxes as a potential customer.
We distinguish ourselves by harnessing the power of your USPs and brand personality – at the end of the day, it is your business distinctiveness that sets it apart. We tailor our strategies accordingly, ensuring that your message resonates with your target audience and establishes an authentic brand identity. Our main goal is to create a unified, cross-channel brand voice that raises brand awareness and creates recognition.
Here at TGM, our team is dedicated to fueling your ambition by aligning our strategies with your specific business goals. We know how to nurture your business, offering personalised attention and guidance to the unique challenges you may face – allowing your business to thrive in the competitive digital landscape.
Social media advertising is right for any business that is looking to grow not only its digital presence but also its business. In 2023, around 91% of the UK population was active on social media, which is an increase of 1.2% from 2022. This statistic alone shows the importance of having a digital presence for any business – it is where people search, shop, follow and learn.
With many industries becoming more saturated, it’s important to have a social media platform that will help you grow your brand through community and relationship building. Become the trusted brand of social media, and the world becomes your oyster.
Why Work With Us?
Proactive Social Media Agency
Throughout your partnership with our social media agency, we’ll continue to suggest new ways you can maximise your presence on social media. Whether it’s new creative or exploring new platforms, we don’t sit still regarding strategy.
Dedicated Account Managers
Your account manager will be carefully selected based on your business needs. Once you’ve been introduced to your dedicated account manager, they will provide a roadmap for your social strategy inspired by your goals and vision for the business.
One Working Day Response Time
Unlike other social media agencies, we won’t leave you hanging. We believe communication is the foundation of any good relationship, so we constantly endeavour to maintain regular communication and respond to any queries within one working day.
In-House Creative Team
Forget working with multiple agencies to fulfil your social media needs. Our creative team is always on hand to develop new content that inspires users to take action. From video content to clever copy, we know how to embody your brand with creative content.
Your Success is Our Success
Your goals are our goals. As your social media marketing agency, we take the time to understand your vision and become an extension of your team as your business grows.
Transparent Approach
No one likes feeling left in the dark by their social media agency. Here at The Good Marketer, we keep you in the loop about our proposed plans, the actions that have been taken on your account, and our vision for your business's future growth.
Our Social Media Agency Team
Meet a few of our dedicated Social Media specialists
Our Pricing Promise
Packages to suit small businesses.
The Good Marketer has taken the mystery out of agency fees with our clear breakdowns and purpose-built packages to suit all businesses. If you’d like to discuss this further or need something a little more flexible, book a call with a digital marketing agency in London.
| Starter | Advanced | Elite | Ultimate | |
|---|---|---|---|---|
£
800
Per month + VAT |
£
1600
Per month + VAT |
£
2400
Per month + VAT |
£
4000
Per month + VAT | |
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Included Hours To provide you with greater transparency, we bill what we do by the hour and our packages are designed to suit a variety of small businesses. | 15 | 30 | 45 | 75 |
| Term | 3 Months | 3 Months | 6 Months | 6 Months |
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Team Member They are the hands-on team members who oversee your account, reporting on the data and performance of your campaign to keep things running smoothly. Account Managers bring their many years of experience to the table and will be focused on strategising and developing new opportunities whilst our Account Executives are focused on the day to day, working solely on one channel. | Account Executive | Account Executive | Account Manager | Account Manager |
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Copywriting Our in-house copywriters will do what they do best; find the words that will engage your target customers and speak in your brand’s voice. | ||||
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Keyword/Audience Research Whether you need to zero in on a specific niche or reach a broader audience, our experts in keyword and audience research have you covered. We’ll monitor industry trends and emerging keywords to ensure your brand and ads stay relevant. | ||||
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Strategy From tailored media plans to fine-tuned SEO, our specialised team brings a wealth of experience to the table. We’ll create a strategy that makes your brand shine by continuously monitoring performance and making adjustments when needed. | ||||
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Creative/Video Content In our specifically designed studio, we don’t just make content; we enhance brand narratives and drive engagement through impactful storytelling. Our talented team can also create high-quality creatives and collaborate with influencers/content creators to develop UGC that drives sales and takes your brand to the next level. | ||||
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Campaign Setup Whatever is decided will align with the goals you’ve set for your business, we put the necessary actions and ads in place to achieve the desired campaign results. | ||||
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Management & Optimisation Ensuring that your campaigns continue to perform is key for a long term partnership. Plus, we always want to improve on the results we've generated so there is no such thing as too many optimisations | ||||
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Conversion Rate Optimisation CRO is the term we’ll use when referring to our focus on increasing the number of visitors to your digital platform who convert before they leave. | ||||
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Google Analytics Tracking We ensure every element of your campaign is tracked through the easy to use Google Analytics Dashboard | ||||
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Monthly Reports We share user-friendly monthly reports so we can take the information we provide you to the next level. | ||||
| Bespoke Report Dashboard We utilise this user-friendly dashboard so we can take the reports we provide you to the next level. It really is the ‘Mothership’ of reporting systems! | ||||
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Meetings These are important for everyone. They’re the opportunity for human interaction, one on one guidance, relationship building, friendship forming; and the sharing of biscuits and dog hugs… | Fortnightly | Fortnightly | Weekly | Weekly |
We will be able to advise on the best package for your business during your initial 30 minute consultation.
Rolling Monthly Agreement Available / Package Excludes Any Advertising Spend
