Paid Ads That Deliver
Bespoke For Your Business
Paid ads drive action. Fact. This is the fast-track route into digital but it can be a minefield and costly when not done correctly.
Our PPC agency can help you level the playing field and not only compete but stand out amongst the big hitters in your industry.
We are an experienced team, equipped to deliver results whatever your brand’s mission or challenges. We can build profitable, charged campaigns from the ground up or reinvigorate existing ads that are underperforming.
From our base in London, our PPC Agency actively targets key stages of the conversion funnel. Our carefully-honed formula matches audience personas with adaptive messaging and creative ads to drive performance. We can expand your reach with paid ads, targeting new or cold audiences as well as implementing dynamic remarketing to re-insert customers into the sales cycle.
- Effective, agile bid management that maximises profit
- Cross channel integration with cohesive, targeted messaging
- Adaptive ad copy that capitalises on seasonal and trending opportunities
How to get results
To achieve this we take that proactive approach we mentioned!
The Good Marketer’s approach to PPC management is honest and focused. We know you have a business to run. But when you’re investing your money with us, we’re more happy to tell you where your results are coming from and exactly what your budget is being spent on.
Insightful analytics and out of the box thinking (that we backup with data) means that we can scale your paid marketing campaigns and effectively manage budgets to excel your brand online.
Delivering Results
The PPC Agency That Helps You Thrive Online
Google Ads show your business’ ad at the top of Google search engine results pages. But there’s a little more to it than just setting up a campaign and letting it run.
We deep dive into your existing performance (if you have any) and investigate your target market to ensure we appeal to your customers, using keywords, language and images, that they will respond to.
On an ongoing basis, we refine your campaign and strive for an optimal quality score to keep the conversions going up but the costs going down. To do this, we build conversion rate optimised landing pages or product pages that are relevant to your ads and keep users on track to complete the desired action.
The team at our PPC agency will carry out regular optimisations, test new ads, compare performance and roll out the best for business, always using information and industry tools to fuel your next step.
Google shopping was an absolute revelation when it rolled out. Today, it’s a necessity for eCommerce advertising.
Google shopping also features in a top spot in search engine results, but has the added benefit of allowing you to show a high quality product image to appeal to an audience. This ad format operates on the same PPC management system as Google Search ads and can directly deliver qualified audiences that are ready to purchase.
We’ll create shopping ads that meet the needs of that ‘on-demand’ search intent and we’ll also create landing pages that have the same level of focus by providing the user with everything they need to know to ‘check out’ without any other questions.
User’s do drop off or click away from the site before crossing the finish line, it’s natural consumer behaviour. The Good Marketer’s analytical approach means that we’ll work to find out why, analysing interactions and movement to smooth out any pain points along the road and maintain an impressive ROAS.
Social media advertising is another wealth of opportunity your brand can explore. These creative ad formats can invoke emotion, remind, inspire and encourage an audience to take action.
Different channels have their own unique, but clearly defined, demographics and we can help you find yours.
Social media ads can be the next-step in your journey or your first point of call. We’re a PPC agency in London that also specialise in building brands on these platforms and wielding the information they offer to your advantage.
Social media is saturated with brands trying to capture the attention of customers. However, our out of the box strategies and flexible, creative approach to copy ensures that your ads hit home and connect with relevant consumers. We tailor copy, images and ad formats to audience types, based on their interaction levels with your brand to appeal to them effectively.
Analysts at our PPC agency use industry tools to identify user behaviour. We can harness audience data and employ social media to address pain points. Using your channels and innovative content we offer solutions to customers’ resistance, ultimately boosting conversions.
Our Clients
We're proud to have worked with
Our Team
Why Work With Our PPC Agency?
Transparent
Our impressive PPC management formula promises real results and a campaign that really contributes to your business, without the hassle of having to control it. We’ll keep you in the loop at all times, reporting on the achievements as well as the areas for improvement. Whatever package you choose, we’ll let you in on where your money is being invested.
Collaborative
Although we have an inventory of experience and success stories, we’ll always approach your campaign with fresh eyes, an open mind and, of course, expertise. This means we promise bespoke strategies, designed for your brand’s growth. Our PPC management team operates as an extension of your own brand so we’re always on the same wavelength.
Affordable
Being affordable is, of course, relative. Again, we’re a little different to other PPC agencies in London. We’ve created our unique ‘hours’ packages; allowing you to decide the budget that’s right for you. And whatever your budget, we have the expertise to make it work hard for you. Because we know great marketing doesn’t need to cost the earth!
Flexible
PPC management for small businesses is always evolving. We help you competitively manage your budget and capitalise on upcoming trends as well as unexpected market changes because we believe your marketing should work for you. Our packages are designed to suit businesses of all sizes and our strategies and infinite ideas are always ready to grow with you, too.
Dedicated To Small Businesses
Top PPC Agency in London
Pricing
Packages to suit all businesses
| Starter | Advanced | Elite | Ultimate | |
|---|---|---|---|---|
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£
750
Per month + VAT
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£
1250
Per month + VAT
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£
2000
Per month + VAT
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£
3500
Per month + VAT
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Included Hours
To provide you with greater transparency, we bill what we do by the hour and our packages are designed to suit a variety of small businesses. |
15 | 30 | 45 | 75 |
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Term
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3 Months | 3 Months | 6 Months | 6 Months |
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Team Member
They are the hands-on team members who oversee your account, reporting on the data and performance of your campaign to keep things running smoothly. Account Managers bring their many years of experience to the table and will be focused on strategising and developing new opportunities whilst our Account Executives are focused on the day to day, working solely on one channel. |
Account Executive | Account Manager | Account Manager | Acount Manager |
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Audience Research
Not sure who to target? This is where we can help - we can pinpoint your audience exactly or keep it broad, our experts will guide you in the right direction |
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Copywriting
Our in-house copywriters will do what they do best; find the words that will engage your target customers and speak in your brand’s voice. |
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Campaign Setup
Whatever is decided will align with the goals you’ve set for your business, we put the necessary actions and ads in place to achieve the desired campaign results. |
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Management & Optimisation
Ensuring that your campaigns continue to perform is key for a long term partnership. Plus, we always want to improve on the results we've generated so there is no such thing as too many optimisations |
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Conversion Rate Optimisation
CRO is the term we’ll use when referring to our focus on increasing the number of visitors to your digital platform who convert before they leave. |
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Google Analytics Tracking
We ensure every element of your campaign is tracked through the easy to use Google Analytics Dashboard |
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Monthly Reports
We share user-friendly monthly reports so we can take the information we provide you to the next level. |
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| Bespoke Report Dashboard
We utilise this user-friendly dashboard so we can take the reports we provide you to the next level. It really is the ‘Mothership’ of reporting systems! |
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Consultancy
Consider us your personal ‘Think Tank’…your Brainstorm Buddies. We have a wealth of experience and access to some very creative minds and they’re yours to share! |
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Digital Strategy
These are not ’one size fits all’ - they are personal to your business and your specific goals. |
1 Month | 3 Months | 6 Months | |
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Meetings
These are important for everyone. They’re the opportunity for human interaction, one on one guidance, relationship building, friendship forming; and the sharing of biscuits and dog hugs… |
Fortnightly | Fortnightly | Weekly | Weekly |
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Setup
We aim to get going as quickly as possible and our setup time is the time it takes us to get a campaign up and running. |
12 - 14 Days | 12 - 14 Days | 7 - 10 Days | 7 - 10 Days |
We will be able to advise on the best package for your business during your initial 30 minute consultation.
Rolling Monthly Agreement Available / Package Excludes Any Advertising Spend"