A PPC Agency In London That Delivers
Bespoke For Your Business
Whether you’re looking for Paid Search or Paid Social, we can help you get your business seen by your ideal audience using PPC marketing.
Here at The Good Marketer, we specialise in being a proactive partner in your business’s growth. We have specialists in every PPC channel, from Google Search and Google Shopping to Paid Social channels such as Facebook, Instagram, TikTok, LinkedIn and more.
As specialists in PPC management for small businesses, our priority is to provide the best value for money in our services. We build profitable, charged campaigns from the ground up and always look for opportunities to optimise your campaigns for the best possible returns.
From our base in London, our PPC Agency actively targets key stages of the conversion funnel. Our carefully-honed formula matches audience personas with adaptive messaging and creative ads to drive performance. We can expand your reach with paid ads, targeting new or cold audiences as well as implementing dynamic remarketing to re-insert customers into the sales cycle.
Case Studies
Let our results do the talking by reading our PPC marketing case studies below
Yr Pod, Hertfordshire
Supereight, Nottingham
Skills Training Group, Scotland
Fashion Boutique, London
Kavee Cages, Isle Of Wight
Centre For Surgery, London
With Bling, London
The House Outfit, Newcastle
Relco London, Essex
How We Deliver Results
The PPC Agency That Will Help You Thrive Online
As an experienced PPC Agency, we have a carefully-honed formula in which we pair defined audience personas with adaptive messaging and creative ads to drive performance.
With an in-house creative team as well as experienced Paid Media specialists, we’re the go-to for businesses looking to maximise results with PPC. Get in touch today to discuss how our pay-per-click specialist agency can use PPC advertising to get your business seen across search and social.
Paid Search Services
As a Paid Search agency in London, we’re experts in reducing wasted ad spend and ensuring you reach high-intent audiences using Google advertising.
To make your money go further, we take a deep dive into your existing paid search marketing (if you have any) and investigate your target market to ensure our ads appeal to your customers, using keywords, language and images that they will respond to.
Once your ads are live, the team at our paid search agency will continually refine your campaign and strive for an optimal quality score to keep the conversions going up but the costs going down. To do this, we build conversion-rate optimised landing pages or product pages that are relevant to your ads and keep users on track to complete your desired action.
Google Shopping is a necessity when it comes to eCommerce advertising. This is your opportunity to get your products seen by audiences searching on the world’s largest search engine for exactly what you have to offer.
Unlike Google Search ads, Google Shopping ads allow you to show a high-quality product image to an audience. This means we can use your best imagery to show potential customers exactly what they can expect when they purchase from you. The result? Your site gets traffic from users who have searched for what you offer and already like the look of your product. Bingo.
And to support your eye-catching ads, we’ll conduct thorough keyword research as well as ongoing optimisations to ensure we only run ads that are performing for your business.
When you work with a leading PPC agency in London, you can be sure that we’re on top of the latest innovations in the industry. And in the world of PPC, there’s one thing on everyone’s lips…
Google has finally combined its campaign types together to create a whole new campaign type: Performance Max (or PMax for short). An alternative to Google Shopping, Performance Max automates the targeting and delivery of the campaigns based on the information we provide on your target audience and then runs ads across YouTube, Search, Display and Gmail.
Why is this so great? Performance Max uses AI technology to make sure you get the maximum return for your ad spend. Think of all the money that could be wasted on campaign types that just don’t resonate with your audience.
Our PPC Team
Meet a few of our dedicated PPC management specialists
Why Work With Us?
We know there are a plenty of PPC agencies in London to choose from, here's why our clients love us;
Proactive PPC Agency
We take the lead from conducting the initial analysis to thorough reporting, staying in regular contact throughout the entire process.
Dedicated Account Managers
Receive support and guidance from our specialist account managers who take on your visions and goals as if they are their own.
One Working Day Response Time
No one likes to be kept waiting, which is why we always endeavour to respond to any PPC queries within one working day.
In-House Creative Team
Maximise PPC advertising opportunities with scroll-stopping creative from images to video, all created by our in-house specialists.
Transparent Approach
Gone are the days of being left in the dark by your PPC agency in London - you’ll be updated on everything from your latest successes to areas for improvement.
Your Success is Our Success
We work as an extension of your team, putting your needs first and constantly playing the field to spotlight & capitalise on new opportunities that will benefit your business.
Dedicated To Small Businesses
Top PPC Agency in London
Pricing
Packages to suit all businesses
| Starter | Advanced | Elite | Ultimate | |
|---|---|---|---|---|
£
800
Per month + VAT |
£
1600
Per month + VAT |
£
2400
Per month + VAT |
£
4000
Per month + VAT | |
|
Included Hours To provide you with greater transparency, we bill what we do by the hour and our packages are designed to suit a variety of small businesses. | 15 | 30 | 45 | 75 |
| Term | 3 Months | 3 Months | 6 Months | 6 Months |
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Team Member They are the hands-on team members who oversee your account, reporting on the data and performance of your campaign to keep things running smoothly. Account Managers bring their many years of experience to the table and will be focused on strategising and developing new opportunities whilst our Account Executives are focused on the day to day, working solely on one channel. | Account Executive | Account Executive | Account Manager | Account Manager |
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Audience Research Not sure who to target? This is where we can help - we can pinpoint your audience exactly or keep it broad, our experts will guide you in the right direction | ||||
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Copywriting Our in-house copywriters will do what they do best; find the words that will engage your target customers and speak in your brand’s voice. | ||||
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Campaign Setup Whatever is decided will align with the goals you’ve set for your business, we put the necessary actions and ads in place to achieve the desired campaign results. | ||||
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Management & Optimisation Ensuring that your campaigns continue to perform is key for a long term partnership. Plus, we always want to improve on the results we've generated so there is no such thing as too many optimisations | ||||
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Conversion Rate Optimisation CRO is the term we’ll use when referring to our focus on increasing the number of visitors to your digital platform who convert before they leave. | ||||
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Google Analytics Tracking We ensure every element of your campaign is tracked through the easy to use Google Analytics Dashboard | ||||
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Monthly Reports We share user-friendly monthly reports so we can take the information we provide you to the next level. | ||||
| Bespoke Report Dashboard We utilise this user-friendly dashboard so we can take the reports we provide you to the next level. It really is the ‘Mothership’ of reporting systems! | ||||
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Consultancy Consider us your personal ‘Think Tank’…your Brainstorm Buddies. We have a wealth of experience and access to some very creative minds and they’re yours to share! | ||||
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Meetings These are important for everyone. They’re the opportunity for human interaction, one on one guidance, relationship building, friendship forming; and the sharing of biscuits and dog hugs… | Fortnightly | Fortnightly | Weekly | Weekly |
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Setup We aim to get going as quickly as possible and our setup time is the time it takes us to get a campaign up and running. | 12 - 14 Days | 12 - 14 Days | 10 - 12 Days | 10 - 12 Days |
We will be able to advise on the best package for your business during your initial 30 minute consultation.
Rolling Monthly Agreement Available / Package Excludes Any Advertising Spend
Our PPC Agency Clients
We're proud to have worked with
