Digital PR Agency

How Digital PR Benefits Your Business

Attention

Drive interest, engagement and traffic to your website with media placements.

Authority

Improve overall organic performance with trustworthy connections across the web.

Attitudes

Digital PR curates an online personality and shapes attitudes around your brand.

What Is Digital PR?

How does it work?

The online dimension opened up a world of opportunity for everyone with an opinion to have their say. But it makes it harder for your brand to cut through the noise unless you know how.

Digital PR takes advantage of the media outlets expanding their online platforms. Over time, we build connections with webmasters, blog owners and online journalists to pitch ideas and feature articles in a way that adds real value to your online marketing efforts. 

In fact, our database of partners might not be platforms you’d expect. You don’t have to feature on major glossy magazines to benefit from digital PR. It’s a results-driven formula.  

Our proactive digital PR agency in London helps you turbo-charge your brand name. We also help you reclaim your marketing budget because digital PR is totally traceable. Paying to place an ad in a newspaper delivers mystifying and often unmeasurable results whereas analytical experts at our digital PR agency are able to investigate how traffic and authority were passed through to your site online and what benefit it really had for you and your business’ performance.

How Our Digital PR Campaigns Make A Difference

Digital PR works hand in hand with both SEO and content marketing whereby all efforts complement each other.

Our Clients

We're proud to have worked with

Why Work With Us?

We know there are a plenty of Digital PR agencies to choose from, here's why our clients love us;

Proactive Digital PR Agency

We take the lead from conducting initial analysis to thorough reporting, staying in regular contact throughout the entire process.

Dedicated Account Managers

Receive support and guidance from our specialist account managers who take on your visions and goals as if they are their own.

One Working Day Response Time

No one likes to be kept waiting, which is why we always endeavour to respond to any queries within one working day.

In-House Creative Team

Maximise your Digital PR opportunities by fine-tuning the style, tone, and visual presentation of all content, all created by our in-house specialists.

Transparent Approach

Gone are the days of being left in the dark by your Digital PR agency - you’ll be updated on everything from your latest successes to areas for improvement.

Your Success is Our Success

We work as an extension of your team, putting your needs first and constantly playing the field to spotlight & capitalise on new opportunities that will benefit your business.

Frequently Asked Questions

Digital PR is a strategic communication approach that focuses on building brand awareness, credibility and online presence through digital channels. At The Good Marketer, our team of specialists will create compelling online content for your business that engages with bloggers, influencers, and journalists and will work to get your business placed in authoritative publications to empower your online presence. As a result, your SMB will see an enhanced online reputation with increased organic traffic and better search engine rankings. Our digital PR services will play a significant role in helping you shape an online image while establishing the trust of target audiences.

Not only will our digital PR improve your SMB’s online visibility, but it will also better your business’s credibility and reputation. We will leverage digital channels, including social media, blogs and online publications, to reach a broader audience and engage your potential customers effectively. Digital PR includes creating valuable content, obtaining media coverage and collaborating online, which contributes to building trust and authority within your digital space. Additionally, our efforts result in brand mentions and potential backlinks on reputable websites, positively impacting your SEO. Investing in our digital PR services allows you to manage your online presence effectively, connect with your target audience, and stay ahead of the competition.

Whilst digital PR and traditional PR do share the same fundamental goals of enhancing your business’s reputation and reaching a broader audience, they do differ in approach and channels. Traditional PR mostly relies on an offline strategy, such as TV, print, and radio. This will include press releases, interviews and media events focusing on building relationships and securing coverage. Digital PR, on the other hand, operates online across digital platforms such as social media, blogs, and other digital publications, such as newspapers or magazines. Digital PR has a strategy based on shareable online content, engaging with bloggers and enhancing a healthy backlink profile. To summarise, digital PR allows us to achieve similar goals; however, these will be aligned with the digital age for measurable results and online visibility.

Our digital PR services encompass a range of strategies to enhance the online presence and reputation of SMBs. Some elements you can expect to see from us when coming on board are:

  • Content creation
  • Media Outreach
  • Link building
  • Data analysis

With this combination, we are able to create a cohesive strategy to strengthen your SMB’s visibility, reputation and connection with your target audience.

Your digital PR investments will vary depending on the scope of your campaign, the expertise required from our specialists, your target audience and your business goals. Your overall digital PR services will be customised to meet your specific needs; therefore, an accurate cost will be discussed with you during your onboarding call. We do, however, have a set tiered pricing structure for our expertise, which you can view in our packages.

Absolutely. Our digital PR services can benefit your business in multiple ways, including:

  • Increased online visibility
  • Improved credibility and trust
  • Enhanced SEO
  • Brand authority
  • Measurable results

Ultimately, your ROI will be based upon our ability to create a positive online reputation for your brand as well as engage your target audience and drive meaningful results for success. Feel free to browse some of our success stories here.

Digital PR enhances SEO by promoting brand awareness, building trust, and establishing authority within a specific industry. By strategically placing your brand in relevant online publications and platforms, you increase visibility and develop a positive image that resonates with your target audience.

Copywriters will produce high-quality content that can be sent to digital publications for outreach, in the hopes of generating organic backlinks generated through digital PR efforts, which are valuable endorsements, contributing to improved domain authority. As your website builds authority from reputable sources, search engines recognise it as a trusted and authoritative resource, elevating its search results ranking. In essence, by combining digital PR and SEO services, you can expand your online presence and strengthen your position as a reputable player in your sector.

Pricing

Packages to suit all businesses

 StarterAdvancedEliteUltimate
 
£ 800 Per month + VAT
£ 1600 Per month + VAT
£ 2400 Per month + VAT
£ 4000 Per month + VAT
Included Hours

To provide you with greater transparency, we bill what we do by the hour and our packages are designed to suit a variety of small businesses.

15304575
Term
3 Months3 Months6 Months6 Months
Team Member

They are the hands-on team members who oversee your account, reporting on the data and performance of your campaign to keep things running smoothly. Account Managers bring their many years of experience to the table and will be focused on strategising and developing new opportunities whilst our Account Executives are focused on the day to day, working solely on one channel.

Account Executive Account ExecutiveAccount ManagerAccount Manager
Audience Research

Not sure who to target? This is where we can help - we can pinpoint your audience exactly or keep it broad, our experts will guide you in the right direction

Copywriting

Our in-house copywriters will do what they do best; find the words that will engage your target customers and speak in your brand’s voice.

Campaign Setup

Whatever is decided will align with the goals you’ve set for your business, we put the necessary actions and ads in place to achieve the desired campaign results.

Management & Optimisation

Ensuring that your campaigns continue to perform is key for a long term partnership. Plus, we always want to improve on the results we've generated so there is no such thing as too many optimisations

Conversion Rate Optimisation

CRO is the term we’ll use when referring to our focus on increasing the number of visitors to your digital platform who convert before they leave.

Google Analytics Tracking

We ensure every element of your campaign is tracked through the easy to use Google Analytics Dashboard

Monthly Reports

We share user-friendly monthly reports so we can take the information we provide you to the next level.

Bespoke Report Dashboard

We utilise this user-friendly dashboard so we can take the reports we provide you to the next level. It really is the ‘Mothership’ of reporting systems!

Consultancy

Consider us your personal ‘Think Tank’…your Brainstorm Buddies. We have a wealth of experience and access to some very creative minds and they’re yours to share!

Meetings

These are important for everyone. They’re the opportunity for human interaction, one on one guidance, relationship building, friendship forming; and the sharing of biscuits and dog hugs…

FortnightlyFortnightlyWeeklyWeekly
Setup

We aim to get going as quickly as possible and our setup time is the time it takes us to get a campaign up and running.

12 - 14 Days12 - 14 Days10 - 12 Days10 - 12 Days
BOOK A CALL

We will be able to advise on the best package for your business during your initial 30 minute consultation.
Rolling Monthly Agreement Available / Package Excludes Any Advertising Spend

Starter

£ 800 Per Month + VAT
  • List Item #1

Advanced

£ 1600 Per Month + VAT
  • List Item #1

Elite

£ 2400 Per Month + VAT
  • List Item #1

Ultimate

£ 4000 Per Month + VAT
  • List Item #1

Dedicated To Small Businesses

Top Digital PR Agency in London

  • Starter
  • £800
    per Month + VAT
  • To provide you with greater transparency, we bill what we do by the hour and our packages are designed to suit a variety of small businesses.


    Included Hours
    15

  • Term
    3 Months
  • Your Account Executive will be carefully selected to fit with your business and chosen digital services, they will be on hand to guide you through the bespoke strategy we create for you.


    Account Executive
  • Not sure who to target? This is where we can help - we can pinpoint your audience exactly or keep it broad, our experts will guide you in the right direction


    Audience Research
  • Our in-house copywriters will do what they do best; find the words that will engage your target customers and speak in your brand’s voice.


    Copywriting
  • Whatever is decided will align with the goals you’ve set for your business, we put the necessary actions and ads in place to achieve the desired campaign results.


    Campaign Setup
  • Ensuring that your campaigns continue to perform is key for a long term partnership. Plus, we always want to improve on the results we've generated so there is no such thing as too many optimisations


    Management & Optimisation
  • CRO is the term we’ll use when referring to our focus on increasing the number of visitors to your digital platform who convert before they leave.


    Conversion Rate Optimisation
  • We ensure every element of your campaign is tracked through the easy to use Google Analytics Dashboard


    Google Analytics Tracking
  • We share user-friendly monthly reports so we can take the information we provide you to the next level.


    Monthly Reports
  • We utilise this user-friendly dashboard so we can take the reports we provide you to the next level. It really is the ‘Mothership’ of reporting systems!


    Meetings
    Fortnightly
  • We aim to get going as quickly as possible and our setup time is the time it takes us to get a campaign up and running.


    Setup
    12-14 Days

We will be able to advise on the best package for your business during your initial 30 minute consultation.

Rolling Monthly Agreement Available / Package Excludes Any Advertising Spend

  • Advanced
  • £1600
    per Month + VAT
  • To provide you with greater transparency, we bill what we do by the hour and our packages are designed to suit a variety of small businesses.


    Included Hours
    30

  • Term
    3 Months
  • Your Account Executive will be carefully selected to fit with your business and chosen digital services, they will be on hand to guide you through the bespoke strategy we create for you.


    Account Executive
  • Not sure who to target? This is where we can help - we can pinpoint your audience exactly or keep it broad, our experts will guide you in the right direction


    Audience Research
  • Our in-house copywriters will do what they do best; find the words that will engage your target customers and speak in your brand’s voice.


    Copywriting
  • Whatever is decided will align with the goals you’ve set for your business, we put the necessary actions and ads in place to achieve the desired campaign results.


    Campaign Setup
  • Ensuring that your campaigns continue to perform is key for a long term partnership. Plus, we always want to improve on the results we've generated so there is no such thing as too many optimisations


    Management & Optimisation
  • CRO is the term we’ll use when referring to our focus on increasing the number of visitors to your digital platform who convert before they leave.


    Conversion Rate Optimisation
  • We ensure every element of your campaign is tracked through the easy to use Google Analytics Dashboard


    Google Analytics Tracking
  • We share user-friendly monthly reports so we can take the information we provide you to the next level.


    Monthly Reports
  • We utilise this user-friendly dashboard so we can take the reports we provide you to the next level. It really is the ‘Mothership’ of reporting systems!


    Meetings
    Fortnightly
  • We aim to get going as quickly as possible and our setup time is the time it takes us to get a campaign up and running.


    Setup
    10-12 Days

We will be able to advise on the best package for your business during your initial 30 minute consultation.

Rolling Monthly Agreement Available / Package Excludes Any Advertising Spend

  • Elite
  • £2400
    per Month + VAT
  • To provide you with greater transparency, we bill what we do by the hour and our packages are designed to suit a variety of small businesses.


    Included Hours
    45

  • Term
    6 Months
  • They are the hands-on team members who oversee your account, reporting on the data and performance of your campaign to keep things running smoothly. Account Managers bring their many years of experience to the table and will be focused on strategising and developing new opportunities whilst our Account Executives are focused on the day to day, working solely on one channel.


    Account Manager
  • Not sure who to target? This is where we can help - we can pinpoint your audience exactly or keep it broad, our experts will guide you in the right direction


    Audience Research
  • Our in-house copywriters will do what they do best; find the words that will engage your target customers and speak in your brand’s voice.


    Copywriting
  • Whatever is decided will align with the goals you’ve set for your business, we put the necessary actions and ads in place to achieve the desired campaign results.


    Campaign Setup
  • Ensuring that your campaigns continue to perform is key for a long term partnership. Plus, we always want to improve on the results we've generated so there is no such thing as too many optimisations


    Management & Optimisation
  • CRO is the term we’ll use when referring to our focus on increasing the number of visitors to your digital platform who convert before they leave.


    Conversion Rate Optimisation
  • We ensure every element of your campaign is tracked through the easy to use Google Analytics Dashboard


    Google Analytics Tracking
  • We share user-friendly monthly reports so we can take the information we provide you to the next level.


    Monthly Reports
  • We utilise this user-friendly dashboard so we can take the reports we provide you to the next level. It really is the ‘Mothership’ of reporting systems!


    Bespoke Report Dashboard
  • Consider us your personal ‘Think Tank’…your Brainstorm Buddies. We have a wealth of experience and access to some very creative minds and they’re yours to share!


    Meetings
    Weekly
  • We aim to get going as quickly as possible and our setup time is the time it takes us to get a campaign up and running.


    Setup
    10-12 Days

We will be able to advise on the best package for your business during your initial 30 minute consultation.

Rolling Monthly Agreement Available / Package Excludes Any Advertising Spend

  • Ultimate
  • £4000
    per Month + VAT
  • To provide you with greater transparency, we bill what we do by the hour and our packages are designed to suit a variety of small businesses.


    Included Hours
    75

  • Term
    6 Months
  • They are the hands-on team members who oversee your account, reporting on the data and performance of your campaign to keep things running smoothly. Account Managers bring their many years of experience to the table and will be focused on strategising and developing new opportunities whilst our Account Executives are focused on the day to day, working solely on one channel.


    Account Manager
  • Not sure who to target? This is where we can help - we can pinpoint your audience exactly or keep it broad, our experts will guide you in the right direction


    Audience Research
  • Our in-house copywriters will do what they do best; find the words that will engage your target customers and speak in your brand’s voice.


    Copywriting
  • Whatever is decided will align with the goals you’ve set for your business, we put the necessary actions and ads in place to achieve the desired campaign results.


    Campaign Setup
  • Ensuring that your campaigns continue to perform is key for a long term partnership. Plus, we always want to improve on the results we've generated so there is no such thing as too many optimisations


    Management & Optimisation
  • CRO is the term we’ll use when referring to our focus on increasing the number of visitors to your digital platform who convert before they leave.


    Conversion Rate Optimisation
  • We ensure every element of your campaign is tracked through the easy to use Google Analytics Dashboard


    Google Analytics Tracking
  • We share user-friendly monthly reports so we can take the information we provide you to the next level.


    Monthly Reports
  • We utilise this user-friendly dashboard so we can take the reports we provide you to the next level. It really is the ‘Mothership’ of reporting systems!


    Bespoke Report Dashboard
  • Consider us your personal ‘Think Tank’…your Brainstorm Buddies. We have a wealth of experience and access to some very creative minds and they’re yours to share!


    Consultancy
  • These are not ’one size fits all’ - they are personal to your business and your specific goals.


    Meetings
    Weekly
  • We aim to get going as quickly as possible and our setup time is the time it takes us to get a campaign up and running.


    Setup
    10-12 Days

We will be able to advise on the best package for your business during your initial 30 minute consultation.

Rolling Monthly Agreement Available / Package Excludes Any Advertising Spend

GET YOUR FREE ACCOUNT AUDIT