Digital PR Agency
How Digital PR Benefits Your Business
Attention
Drive interest, engagement and traffic to your website with media placements.
Authority
Improve overall organic performance with trustworthy connections across the web.
Attitudes
Digital PR curates an online personality and shapes attitudes around your brand.
What Is Digital PR?
How does it work?
The online dimension opened up a world of opportunity for everyone with an opinion to have their say. But it makes it harder for your brand to cut through the noise unless you know how.
Digital PR takes advantage of the media outlets expanding their online platforms. Over time, we build connections with webmasters, blog owners and online journalists to pitch ideas and feature articles in a way that adds real value to your online marketing efforts.
In fact, our database of partners might not be platforms you’d expect. You don’t have to feature on major glossy magazines to benefit from digital PR. It’s a results-driven formula.
Our proactive digital PR agency in London helps you turbo-charge your brand name. We also help you reclaim your marketing budget because digital PR is totally traceable. Paying to place an ad in a newspaper delivers mystifying and often unmeasurable results whereas analytical experts at our digital PR agency are able to investigate how traffic and authority were passed through to your site online and what benefit it really had for you and your business’ performance.
How Our Digital PR Campaigns Make A Difference
Digital PR works hand in hand with both SEO and content marketing whereby all efforts complement each other.
As experts, we know that search engines mirror consumer attitudes. This means they highly regard authenticity and earned media. Implementing a natural digital PR campaign that achieves placements on relevant websites in articles that are on-topic drives your organic positions in SERPs. This is because search engines recognise this as a natural thumbs up from another website and maintains that all-important relevancy.
We’ll also ensure your brand appears on all third-party platforms and directories that refer web users back to your branded site but also allow customers to share their experiences, cultivating trustworthy user-generated content. We all look up reviews before we buy now and strategically taking advantage of these opportunities elevates the appearance of businesses to fuel sales.
Speaking of content, it’s not all on other people’s websites. Although placements are the most well-known aspect of digital PR, we also strongly believe in establishing your brand as the authority and Google agrees.
In-house creatives will publish thought-provoking, researched and genuinely interesting stories, case studies, infographics, white papers and blog posts that help define your brand but also encourage conversations and inbound links. We focus this aspect of digital PR on evergreen content and shaping attitudes towards your brand.
We take the time to brainstorm your business and also investigate the areas that lend themselves to being newsworthy. Whether you’ve got a new way of doing things, are disrupting the industry or simply work closely with your community, we can make your story work for you. In a measurable and meaningful way, of course.
We’ll also create the news and give your audience a reason to come to you, for example, running a competition on your socials. Whatever your business objective, we take advantage of every date in the calendar and monitor news stories, trends, bloggers and journalists incoming requests to make sure your brand benefits.
Our Clients
We're proud to have worked with
Our Team
Why work with us
Client Focused
As an experienced digital PR agency, we recognise the benefit of getting to know your brand. How else are we going to accurately represent you and promote your message? We harness your passion and belief and implement it into our own strategies, ensuring that everything stays focused on achieving your KPIs.
Happily Affordable
Outrageous set-up and maintenance fees are an outdated ethos. Our affordable packages allow even the smallest business to succeed and grow. Unlike traditional PR, digital PR can deliver tangible results that contribute to your bottom line. We aren’t scared of showing you how, either.
Experienced Team
Digital PR requires relationships. Our team has refined our PR methodologies and cultivated an online Rolodex of websites that are relevant, authoritative and trustworthy to propel your business. On an ongoing basis, we add to these connections to keep your brand awareness fresh and beneficial.
Dedicated To Small Businesses
Top Digital PR Agency in London
Pricing
Packages to suit all businesses
| Starter | Advanced | Elite | Ultimate | |
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£
750
Per month + VAT
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£
1250
Per month + VAT
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£
2000
Per month + VAT
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£
3500
Per month + VAT
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Included Hours
To provide you with greater transparency, we bill what we do by the hour and our packages are designed to suit a variety of small businesses. |
15 | 30 | 45 | 75 |
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Term
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3 Months | 3 Months | 6 Months | 6 Months |
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Team Member
They are the hands-on team members who oversee your account, reporting on the data and performance of your campaign to keep things running smoothly. Account Managers bring their many years of experience to the table and will be focused on strategising and developing new opportunities whilst our Account Executives are focused on the day to day, working solely on one channel. |
Account Executive | Account Manager | Account Manager | Acount Manager |
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Audience Research
Not sure who to target? This is where we can help - we can pinpoint your audience exactly or keep it broad, our experts will guide you in the right direction |
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Copywriting
Our in-house copywriters will do what they do best; find the words that will engage your target customers and speak in your brand’s voice. |
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Campaign Setup
Whatever is decided will align with the goals you’ve set for your business, we put the necessary actions and ads in place to achieve the desired campaign results. |
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Management & Optimisation
Ensuring that your campaigns continue to perform is key for a long term partnership. Plus, we always want to improve on the results we've generated so there is no such thing as too many optimisations |
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Conversion Rate Optimisation
CRO is the term we’ll use when referring to our focus on increasing the number of visitors to your digital platform who convert before they leave. |
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Google Analytics Tracking
We ensure every element of your campaign is tracked through the easy to use Google Analytics Dashboard |
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Monthly Reports
We share user-friendly monthly reports so we can take the information we provide you to the next level. |
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| Bespoke Report Dashboard
We utilise this user-friendly dashboard so we can take the reports we provide you to the next level. It really is the ‘Mothership’ of reporting systems! |
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Consultancy
Consider us your personal ‘Think Tank’…your Brainstorm Buddies. We have a wealth of experience and access to some very creative minds and they’re yours to share! |
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Digital Strategy
These are not ’one size fits all’ - they are personal to your business and your specific goals. |
1 Month | 3 Months | 6 Months | |
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Meetings
These are important for everyone. They’re the opportunity for human interaction, one on one guidance, relationship building, friendship forming; and the sharing of biscuits and dog hugs… |
Fortnightly | Fortnightly | Weekly | Weekly |
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Setup
We aim to get going as quickly as possible and our setup time is the time it takes us to get a campaign up and running. |
12 - 14 Days | 12 - 14 Days | 7 - 10 Days | 7 - 10 Days |
We will be able to advise on the best package for your business during your initial 30 minute consultation.
Rolling Monthly Agreement Available / Package Excludes Any Advertising Spend"