Find & Retain Customers
Using Social Media Advertising
In 2020, Connection, Community and Experience will be key to successful digital marketing. So getting the right balance in your ads is crucial.
Why use social media advertising?
It’s hands down the best way to reach a targeted audience who is either already engaged with you; or ticks all the boxes as a potential customer. You no longer have to spend vast amounts of money and hope your ideal customer happens to see your ad amongst thousands of others.
Our highly rated Social Media Management Agency will work with you to craft the perfect message then put it in front of a finely tuned audience.
Our Social Media Marketing Agency in London believes in fuelling your ambition, creating a cohesive, cross-channel brand voice and shouting about it! We work alongside in house teams as your partner, working to achieve the same goal, whatever the finish line looks like for you.
Delivering Results
How Our Social Media Advertising Agency Delivers Results
With the most diverse users in the world, this social media platform is guaranteed to host your dream demographic. They’re just waiting for your brand.
We’re here to scientifically target those audiences for you, whoever they are and whatever you’re selling.
How does it work? The Facebook Ad platform uses a highly effective targeting system that can identify your ideal customer. For example, their likes, age and location. Today, there aren’t many websites that don’t have the Facebook pixel installed, categorising users’ interests so ads can be targeted.
The Good Marketer team harness this technology and put their expertise to good use. Our social media agency in London increases the likelihood of sales for your business because we can target the customers more likely to need and buy your products or services.
Paid social media advertising is a revelation. As attention spans are proven to be dropping, wielding the power of an image has never been more effective – and essential.
Yet, it needs to be the right picture, at the right time, and to the right audience. That’s what we do.
As a leading Paid Social Media Agency in London, The Good Marketer can help you take advantage of the 31% of shoppers who use Instagram to browse for their next purchase.
How do we achieve this? We believe that to instinctively target your customer – backed by experience, analysis and industry tools – and understand what your audience is looking for – it’s our business to get to know your business. We deep dive into your brand to roll out our digital marketing super powers.
Instagram uses Facebook’s demographic data to show ads to your ideal customers, it makes the tool incredibly valuable when targeting a niche audience; because we will already have that data.
As a full service digital marketing agency in London, we fuse the magic of your social media channels to make fireworks, harnessing insights and data from everywhere to enhance performance.
The Pixel is an invaluable analytics tool (code) created by Facebook gurus. And our Paid Social Media experts use it to great effect when building targeted campaigns to get you more business.
By installing on your website (don’t worry, we can take care of that for you!), the Pixel can assist us by monitoring visitors to your site and using that data to help us track conversions from Paid Social Media Ads for you.
By having this intelligence at our fingertips it helps us target the right audiences for your future ads, and remarket to those who’ve already visited your site
It’s useful because it lets us know they’re interested in what you offer (or they wouldn’t have visited your site to begin with, right?). But what’s SO smart is that we can now put your products in front of the customers who, for whatever reason, didn’t take that final step and purchase or book the first time around. It could have been for any number of reasons; but what’s important is we can now talk to them again and remind them you’re still here and still have something great to offer them!
Our Team
Why Work With Our Social Media Gurus?
Transparent
We’re open and honest about each hour spent on your portfolio. You’ll know how we use your money; and what the results are. No business has money to waste – we get that. And on the rare occasion when results haven’t lived up to your expectations we will be honest enough to share the reasons why.
Consultative
Each client is assigned an expert, not an assistant. We’ll appoint the best team member based on their experience and your brand, wielding everything we’ve got to overcome challenges and exceed expectations. Our team become your team to achieve the best results.
Affordable
Being affordable is, of course, relative. Our social media agency based in London has our unique ‘hours’ packages; allowing you to decide the budget that’s right for you. And whatever your budget, we have the expertise to make it work hard for you. Because we know great marketing doesn’t need to cost the earth!
Flexible
As a small business your marketing needs are everchanging. We understand this, so our ‘hours’ packages offer the flexibility needed to reach your target audience at the right times. Our bespoke, made-to-measure packages also provide you with a dynamic strategy to develop your digital presence.
Our Clients
We're proud to have worked with
Pricing
Packages to suit small businesses.
The Good Marketer has taken the mystery out of agency fees with our clear breakdowns and purpose-built packages to suit all businesses. If you’d like to discuss further or need something a little more flexible, book a call.
| Starter | Advanced | Elite | Ultimate | |
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£
750
Per month + VAT
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£
1250
Per month + VAT
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£
2000
Per month + VAT
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£
3500
Per month + VAT
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Included Hours
To provide you with greater transparency, we bill what we do by the hour and our packages are designed to suit a variety of small businesses. |
15 | 30 | 45 | 75 |
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Term
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3 Months | 3 Months | 6 Months | 6 Months |
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Team Member
They are the hands-on team members who oversee your account, reporting on the data and performance of your campaign to keep things running smoothly. Account Managers bring their many years of experience to the table and will be focused on strategising and developing new opportunities whilst our Account Executives are focused on the day to day, working solely on one channel. |
Account Executive | Account Manager | Account Manager | Acount Manager |
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Audience Research
Not sure who to target? This is where we can help - we can pinpoint your audience exactly or keep it broad, our experts will guide you in the right direction |
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Copywriting
Our in-house copywriters will do what they do best; find the words that will engage your target customers and speak in your brand’s voice. |
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Campaign Setup
Whatever is decided will align with the goals you’ve set for your business, we put the necessary actions and ads in place to achieve the desired campaign results. |
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Management & Optimisation
Ensuring that your campaigns continue to perform is key for a long term partnership. Plus, we always want to improve on the results we've generated so there is no such thing as too many optimisations |
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Conversion Rate Optimisation
CRO is the term we’ll use when referring to our focus on increasing the number of visitors to your digital platform who convert before they leave. |
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Google Analytics Tracking
We ensure every element of your campaign is tracked through the easy to use Google Analytics Dashboard |
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Monthly Reports
We share user-friendly monthly reports so we can take the information we provide you to the next level. |
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| Bespoke Report Dashboard
We utilise this user-friendly dashboard so we can take the reports we provide you to the next level. It really is the ‘Mothership’ of reporting systems! |
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Consultancy
Consider us your personal ‘Think Tank’…your Brainstorm Buddies. We have a wealth of experience and access to some very creative minds and they’re yours to share! |
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Digital Strategy
These are not ’one size fits all’ - they are personal to your business and your specific goals. |
1 Month | 3 Months | 6 Months | |
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Meetings
These are important for everyone. They’re the opportunity for human interaction, one on one guidance, relationship building, friendship forming; and the sharing of biscuits and dog hugs… |
Fortnightly | Fortnightly | Weekly | Weekly |
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Setup
We aim to get going as quickly as possible and our setup time is the time it takes us to get a campaign up and running. |
12 - 14 Days | 12 - 14 Days | 7 - 10 Days | 7 - 10 Days |
We will be able to advise on the best package for your business during your initial 30 minute consultation.
Rolling Monthly Agreement Available / Package Excludes Any Advertising Spend"