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What An Expert eCommerce SEO Agency Can Do For Your Business
Whether you want to scale your online presence or boost your brand to the next level, using a specialist eCommerce SEO agency in London, like ours, can help you achieve this and so much more.
Beat Back The Competition
With more and more online retailers being established, getting in front of the right audience is harder than ever. eCommerce SEO keeps you competitive by boosting SERP rankings and visibility within relevant audiences.
Smooth Like Butter UX
Up to 70% of users abandon checkout due to bad experiences. Providing a seamless, user-friendly experience is everything for your ROI and success.
Mobile First Indexing
With a rising number of transactions taking place on mobile devices and Google prioritising mobile-first indexing, the mobile performance of your site can be a make or break.
Why eCommerce SEO Is So Important
eCommerce SEO is a critical process to make sure that your products or services are seen in search results, to drive sales, boost traffic and develop your brand as the ‘go-to’ for your audience.
Without a data-led strategy to boost your eCommerce site, your business might just get left behind. That is why working with a dedicated eCommerce SEO agency in London, like ours, is so crucial to the success of your brands.
You can only generate sales and boost awareness of your online store if you can be found. That’s what our eCommerce SEO agency does for you.
In eCommerce, there’s room for huge growth – but there’s also huge competition. In every niche of the market, there’s competitors vying for valuable ranking positions within Google’s search results pages.
We know, as an experienced eCommerce SEO agency in London, just how important it is for you to remain on top of your game. Literally.
And with 30% of total retail transactions taking place online, ensuring that your eCommerce store is Conversion Rate Optimised, customer-focused and functioning at high capacity to deliver that seamless conversion journey is more important than ever.
To do this you need a dedicated eCommerce SEO agency, like us.
How We Deliver Results As Your eCommerce SEO Agency In London
Why eCommerce SEO Services Make A Difference
As with all our services, eCommerce SEO rests on research. In the first stages of our work with you as your eCommerce SEO agency, we’ll investigate your site performance and conduct keyword research to build a blueprint for your growth.
Because of their nature, eCcommerce websites tend to have a lot of pages – often to showcase different products, categories and subcategories.
Naturally, this causes more technical errors, which is why we prioritise site audits. It’s critical that our work builds from the ground up to ensure that nothing from a technical standpoint is interfering with your platform – and therefore your user experience. Which can, ultimately, impact your credibility and therefore your results.
We focus our keyword research on transactional, valuable terms and map them to your pages to these, creating an optimised structure and content that really speaks to the core wants of your audience. This can be as macro as mapping your category content, or as micro as individual product pages.
Then, as your eCommerce SEO agency, we’ll execute a comprehensive strategy that adds value to the areas of your site most needed, improving your Conversion Rates, increasing the overall UX of your site and keeping your customers engaged – and purchasing.
This can then be integrated into a larger marketing campaign to double your visibility in the search results pages with PPC or incorporate your optimised store into an email marketing campaign to continuously drive sales.
As an eCommerce site, it’s unlikely that you want blocks of optimised content interrupting your products. But don’t worry – we understand how important it is that your site blends aesthetics and functionality. The first bite is with the eye, after all.
We’ll optimise your site with On Page SEO, curating on-brand content for your homepage, product and category pages where necessary to drive a consistent voice across your site. Our in-house copywriters can create transactional content, or we can optimise existing content to ensure that we’re boosting the value of every word on your site.
The on page changes we’ll implement as your eCommerce SEO agency in London ensure we’re hitting those quick wins. Our numbers driven approach means we’ll work out the best methods to quickly improve your CRO, such as optimising metadata, improving title tags, and capitalising on alt attributes, as well as refreshing or creating the content on your site.
Because eCommerce moves fast, as your eCommerce SEO agency, we move quicker.
Off site SEO builds your website’s authority, so it can have a real impact on your bottom line. Literally.
Building high quality connections that refer back to your site transfers authority which is a ranking factor for Google. Ultimately, helping you move up those all important ranking positions in Google’s search results, fuelling organic traffic and boosting ROI.
As an eCommerce SEO agency, we can also use this as an opportunity. High quality placements and endorsements from relevant, quality platforms, bloggers and publications can work wonders for your online reputation, not to mention your brand awareness.
Our in-house copywriters research and create unique off site content designed to target users at the very early stages of the conversion funnel. Capturing users who might not be aware of your brand to improve on awareness, consideration, and eventually conversions.
Using industry tools, our team is able to evaluate the benefit of each placement and will continuously measure performance to make sure that we’re maximising your online impact.
SEO is constantly evolving. This is why we keep a close eye on your performance at all times to monitor changes to the market landscape.
On a regular basis, we’ll re-crawl your website for tech errors to protect the user experience even as you add products and new lines. Our experts also monitor and analyse your search rankings, integrating these insights into your bespoke On Page or Off Page SEO strategy to leave nothing to chance.
Moreover, analysts at our eCommerce SEO agency in London use industry tools to identify new and missed content opportunities. So we can continuously address those customer pain points while boosting visibility by keeping your site competitive.
Conversion Rate Optimisation is critical for SEO, too. With so many routes and paths to take through a website, it can be overwhelming. Our team can streamline the navigation, maximising the number of users who purchase when they visit your website organically.
SEO Case Studies
Let our results do the talking by reading our case studies below.
Frequently Asked Questions
Working in partnership with an eCommerce SEO agency like us can significantly enhance your online visibility, website traffic and revenue. Our specialists have the expertise to optimise eCommerce websites for higher ranking in search engine results. Leveraging the knowledge of our team for industry-specific keywords, trends and algorithms can attract targeted customers, boost conversions and maximise your brand awareness. Partnering with us allows you to focus on your core business while we handle the complexities of eCommerce SEO, leading to sustainable growth and competitive advantage.
eCommerce SEO focuses mainly on optimising online stores and product-related content. This service addresses unique challenges such as managing extensive product catalogues, dealing with a dynamically changing inventory and optimising for transactional keywords.
Thanks to our extensive experience in the eCommerce industry, we know the unique challenges of online retail, so we can tailor our approach to target potential customers actively searching for products, ensuring higher rankings, increased traffic and improved conversion rates specific to your eCommerce business. Partnering with us ensures you leverage our team’s expertise, leading you to more online sales and a competitive edge over others in your industry.
We monitor our work using platforms such as Google Search Console, and Google Analytics, or third-party tools like SemRush, Ahrefs and Sistrix. Results may differ for each business for many reasons, some of these being the competitiveness of your industry, the current state of your website and the strategies implemented. Generally, we expect noticeable improvements within a few months of implementation. Significant results such as increased online traffic, higher search engine rankings and improved conversion rates can take approximately three to six months. It is important to remember that SEO is an ongoing process, and continuous efforts are necessary to maintain and further improve your online visibility.
Depending on the scope of work you require, the size of your online store and the specific goals you have in mind for your SEO campaign, the cost of your eCommerce SEO will vary. It is important we conduct a call with you to discuss your requirements and budget to receive an accurate understanding of what we can do to help you succeed. Keep in mind that SEO for eCommerce can yield a substantial return on investment by increasing your organic traffic, conversions and revenue.
At The Good Marketer, we offer set packages billed hourly, built with purpose and designed specifically for eCommerce businesses like yours.
Hiring us for an SEO partnership can significantly benefit your eCommerce business. Our specialists provide strategies tailored to your business, optimising your website for search engines and keeping you ahead of your competitors. Investing in our services will ultimately save you time, effort and resources, so you can focus on your core business activities knowing professionals are handling your visibility and growth.
Our SEO package includes everything from initial analysis to reporting; your SEO specialist will manage your account, bringing new ideas, creating strategies and working on everything SEO related, aligning it with your business and its industry. Contact The Good Marketer today to experience high-quality eCommerce SEO with visible results.
Our services will improve your product listings, enhance your user experience and increase website speed and mobile friendliness. We will discuss your goals and budget, creating an optimised strategy that is up-to-date and effective. Your SEO package can include the following:
- In-depth website analysis
- Keyword research
- On-page and off-page optimisation
- Technical SEO enhancements
- Conversion Rate Optimisation (CRO)
- UX analysis
- Page layout optimisation
- Link building
- Regular performance tracking
- Reporting / meetings
Your assigned SEO specialist will keep you updated on the progress of your SEO campaigns with regular virtual or in-house meetings and catch-ups. This ensures your SEO stays effective for a greater return on investment.
Why Work With Us?
We know there are a plenty of eCommerce SEO agencies to choose from, here's why our clients love us;
Proactive Agency
We take the lead from conducting initial analysis to thorough reporting, staying in regular contact throughout the entire process.
Dedicated Account Managers
Receive support and guidance from our specialist account managers who take on your visions and goals as if they are their own.
One Working Day Response Time
No one likes to be kept waiting, which is why we always endeavour to respond to any queries within one working day.
In-House Creative Team
Maximise eCommerce SEO opportunities with scroll-stopping creative from images to video, all created by our in-house specialists.
Transparent Approach
Gone are the days of being left in the dark by your agency - you’ll be updated on everything from your latest successes to areas for improvement.
Your Success is Our Success
We work as an extension of your team, putting your needs first and constantly playing the field to spotlight & capitalise on new eCommerce SEO opportunities that will benefit your business.
Our Team
Meet a few of our dedicated eCommerce SEO specialists
Our Pricing Promise
Packages to suit small businesses.
The Good Marketer has taken the mystery out of agency fees with our clear breakdowns and purpose-built packages to suit all businesses. If you’d like to discuss this further or need something a little more flexible, book a call with a digital marketing agency in London.
Starter | Advanced | Elite | Ultimate | |
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£
800
Per month + VAT |
£
1600
Per month + VAT |
£
2400
Per month + VAT |
£
4000
Per month + VAT | |
Included Hours To provide you with greater transparency, we bill what we do by the hour and our packages are designed to suit a variety of small businesses. | 15 | 30 | 45 | 75 |
Term | 3 Months | 3 Months | 6 Months | 6 Months |
Team Member They are the hands-on team members who oversee your account, reporting on the data and performance of your campaign to keep things running smoothly. Account Managers bring their many years of experience to the table and will be focused on strategising and developing new opportunities whilst our Account Executives are focused on the day to day, working solely on one channel. | Account Executive | Account Executive | Account Manager | Account Manager |
Copywriting Our in-house copywriters will do what they do best; find the words that will engage your target customers and speak in your brand’s voice. | ||||
Keyword/Audience Research Whether you need to zero in on a specific niche or reach a broader audience, our experts in keyword and audience research have you covered. We’ll monitor industry trends and emerging keywords to ensure your brand and ads stay relevant. | ||||
Strategy From tailored media plans to fine-tuned SEO, our specialised team brings a wealth of experience to the table. We’ll create a strategy that makes your brand shine by continuously monitoring performance and making adjustments when needed. | ||||
Creative/Video Content In our specifically designed studio, we don’t just make content; we enhance brand narratives and drive engagement through impactful storytelling. Our talented team can also create high-quality creatives and collaborate with influencers/content creators to develop UGC that drives sales and takes your brand to the next level. | ||||
Campaign Setup Whatever is decided will align with the goals you’ve set for your business, we put the necessary actions and ads in place to achieve the desired campaign results. | ||||
Management & Optimisation Ensuring that your campaigns continue to perform is key for a long term partnership. Plus, we always want to improve on the results we've generated so there is no such thing as too many optimisations | ||||
Conversion Rate Optimisation CRO is the term we’ll use when referring to our focus on increasing the number of visitors to your digital platform who convert before they leave. | ||||
Google Analytics Tracking We ensure every element of your campaign is tracked through the easy to use Google Analytics Dashboard | ||||
Monthly Reports We share user-friendly monthly reports so we can take the information we provide you to the next level. | ||||
Bespoke Report Dashboard We utilise this user-friendly dashboard so we can take the reports we provide you to the next level. It really is the ‘Mothership’ of reporting systems! | ||||
Meetings These are important for everyone. They’re the opportunity for human interaction, one on one guidance, relationship building, friendship forming; and the sharing of biscuits and dog hugs… | Fortnightly | Fortnightly | Weekly | Weekly |
We will be able to advise on the best package for your business during your initial 30 minute consultation.
Rolling Monthly Agreement Available / Package Excludes Any Advertising Spend
Our Clients
We're proud to have worked with
Why Choose Our eCommerce SEO London Agency?
We know that one of the best ways to increase sales is through your online presence. We’ll drive a data-driven eCommerce SEO strategy that takes into account your other marketing channels, your brand ethos and your requirements to maximise visibility and drive growth to your bottom line.
So, our approach is simple. Through careful analysis, we identify the areas that your eCommerce site can be improved with regards to CRO, UX and overall functionality.
Our eCommerce SEO agency team deep dives your core KPIs, and your competitors, identifying the most profitable and niche aspects of your brand to plug gaps in your online visibility.
But for us, it’s more than just growing traffic. Or just getting more sales for you. Sure, we’re a results-driven agency and we love tangible metrics to guide our strategy – but at our heart, we take your success seriously.
We build brands that last. That go the distance. That become names their customers remember and return to, because their experience was just that good.