We’re here to do digital differently. We believe digital marketing doesn’t have to be complicated or out of reach for SMEs, as some agencies might have you believe. Instead, we promise flexibility and transparency for small businesses, along with full accountability.
We’ve created hours-based digital marketing packages so that you know exactly where your money is being spent and what you can expect from our service. No confusing digital marketing pricing, just straightforward packages.
Our Pricing Promise
Packages to suit small businesses.
The Good Marketer has taken the mystery out of agency fees with our clear breakdowns and purpose-built packages to suit all businesses. If you’d like to discuss this further or need something a little more flexible, book a call with a digital marketing agency in London.
| Starter | Advanced | Elite | Ultimate | |
|---|---|---|---|---|
£
800
Per month + VAT |
£
1600
Per month + VAT |
£
2400
Per month + VAT |
£
4000
Per month + VAT | |
|
Included Hours To provide you with greater transparency, we bill what we do by the hour and our packages are designed to suit a variety of small businesses. | 15 | 30 | 45 | 75 |
| Term | 3 Months | 3 Months | 6 Months | 6 Months |
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Team Member They are the hands-on team members who oversee your account, reporting on the data and performance of your campaign to keep things running smoothly. Account Managers bring their many years of experience to the table and will be focused on strategising and developing new opportunities whilst our Account Executives are focused on the day to day, working solely on one channel. | Account Executive | Account Executive | Account Manager | Account Manager |
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Copywriting Our in-house copywriters will do what they do best; find the words that will engage your target customers and speak in your brand’s voice. | ||||
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Keyword/Audience Research Whether you need to zero in on a specific niche or reach a broader audience, our experts in keyword and audience research have you covered. We’ll monitor industry trends and emerging keywords to ensure your brand and ads stay relevant. | ||||
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Strategy From tailored media plans to fine-tuned SEO, our specialised team brings a wealth of experience to the table. We’ll create a strategy that makes your brand shine by continuously monitoring performance and making adjustments when needed. | ||||
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Creative/Video Content In our specifically designed studio, we don’t just make content; we enhance brand narratives and drive engagement through impactful storytelling. Our talented team can also create high-quality creatives and collaborate with influencers/content creators to develop UGC that drives sales and takes your brand to the next level. | ||||
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Campaign Setup Whatever is decided will align with the goals you’ve set for your business, we put the necessary actions and ads in place to achieve the desired campaign results. | ||||
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Management & Optimisation Ensuring that your campaigns continue to perform is key for a long term partnership. Plus, we always want to improve on the results we've generated so there is no such thing as too many optimisations | ||||
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Conversion Rate Optimisation CRO is the term we’ll use when referring to our focus on increasing the number of visitors to your digital platform who convert before they leave. | ||||
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Google Analytics Tracking We ensure every element of your campaign is tracked through the easy to use Google Analytics Dashboard | ||||
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Monthly Reports We share user-friendly monthly reports so we can take the information we provide you to the next level. | ||||
| Bespoke Report Dashboard We utilise this user-friendly dashboard so we can take the reports we provide you to the next level. It really is the ‘Mothership’ of reporting systems! | ||||
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Meetings These are important for everyone. They’re the opportunity for human interaction, one on one guidance, relationship building, friendship forming; and the sharing of biscuits and dog hugs… | Fortnightly | Fortnightly | Weekly | Weekly |
We will be able to advise on the best package for your business during your initial 30 minute consultation.
Rolling Monthly Agreement Available / Package Excludes Any Advertising Spend
Our Clients
We're proud to have worked with
Frequently Asked Questions
At The Good Marketer, we understand that ‘one size does not fit all ‘and every client who comes on board will have their own goals, requirements and expectations. That’s why we made it our mission to have bespoke packages tailored to your specific requirements. With our tiered structure and extensive service catalogue, we can create a customised package that aligns with your needs and budget – from comprehensive paid advertising strategies to optimised website development.
Our affordable, transparent and purpose-built packages take the guesswork out of digital marketing for SMBs. With our tiered structure focused primarily on the hours of work you require, you have peace of mind that not a penny of your investment is wasted. Our hours cover research, campaign set-up, tracking, reports, communication & more, so you’ll be getting the best for your money. Ranging from £800 to £4,000 across 3 to 6 months, you have access to our specialist skillset that not only meets expectations but exceeds them!
Our team make it a priority to ensure your hours are used in the most efficient ways to achieve the best results.
If the hours allocated within our agreed contract are exceeded, your account contact will discuss the feasible adjustments and additional support we can offer you. At The Good Marketer, we pride ourselves on being transparent and flexible, clearly communicating any potential overages and how this may affect your monthly costs with us before they occur.
One of our main values at The Good Marketer is transparency, and this extends to your costs with us. While your ad spend isn’t included within your package pricing, we will discuss various advertising spends and strategies in an initial call, ensuring we accommodate your goals and expectations.
Of course! We offer many additional services to complement your package and improve your overall marketing efforts with us. From additional campaigns, on-page content, content creation and website development, we can tailor a solution to ensure your needs and expectations are met and exceeded!
Absolutely! We know better than anyone that your business may face some changes occasionally and that your priorities may change with that. We have a flexible and transparent approach to our packages and marketing strategies, which we can modify to align better with your goals as needed. Whether you’re scaling up or down, we’ll work with you to provide a seamless transition with little to no effect on your marketing.
As a standard practice, our contracts are 3 months and 6 months to accommodate most projects and timelines. That being said, we can also offer one-off campaigns if required. Our partnership terms will vary from client to client, so whether you’re looking for short-term solutions for an upcoming product launch or you need marketing specialists to push campaigns for long-term success, we will work with you to find the right package and the right solution.
If needed, we can roll over hours for one month to the following month or billing cycle. We want to offer you as much clarity and transparency as possible throughout our partnership. We can discuss hours for your unique circumstances during our initial call, avoiding future confusion and dissatisfaction.
