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email segmentation

pride

How Your Business Can Conduct A Successful Pride Campaign

How Your Business Can Conduct A Successful Pride Campaign In the digital age, pride month (June, for the UK) is a hard thing not to notice. The influx of rainbows on our social media timeline and rebranding of well-known brands packaging in the supermarket is…everywhere. There are several simple displays of allyship for the LGBTQ+ …

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why you need email segmentation

3 Reasons Your Email Marketing Strategy Needs Segmentation

3 Reasons Why Your Email Marketing Strategy Should Include Segmentation Email marketing is a pretty unique platform when we look at what’s available in the digital space.  With far more creative freedom than any other marketing platform, emails afford businesses the chance to connect with their customers on a far more personal level – without …

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